Converse X Vince Staples

To promote Vince Staples’ Converse collection, the global brand team was assigned the task of partnering with Vince to develop a photoshoot concept that captured the essence of his footwear vision. I took the lead in the art direction of the photoshoot and worked closely with Vince to bring his vision to life for the release

Photography by Micaiah Carter

Converse One Star Collaborations

To generate excitement and raise awareness for Converse's One Star Silhouette, the global brand team received a brief to create marketing assets for all tier one collaborations. These collaborations included renowned brands such as Engineered Garments, Colette, Clot, Undefeated, Foot Patrol, and more. I led the art direction of all the photography and collaborated closely with each brand to ensure the release vision was realized.

Photographer: Brian Kelley
Agency Partner: Doubleday and Cartwright

Juxtapoz Magazine Covers

For each issue of Juxtapoz Magazine, I was responsible for collaborating with the featured artist to design and develop a cover. Notable collaborations include Clean Peterson, Shepard Fairey, Alexis Ross, and Jenny Morgan.

Only NY: Brooklyn

In January 2019, Only NY established a goal to expand their retail presence from Manhattan to Brooklyn. Collaborating with the CEO and COO, our team discovered a retail location in the Greenpoint neighborhood of Brooklyn at 49 Franklin Street, which we secured in the Spring of 2019. Once the lease was signed, I assumed responsibility for the space, overseeing all aspects leading up to the go-live in August 2019. Working closely with the Only NY leadership team, I managed the general contracting bidding process, space design and layout, as well as the design and fabrication of fixtures and furniture.

Converse WHQ

As Converse closed their suburban North Andover offices, they sought to establish a new presence in the vibrant North End neighborhood of Boston. I was entrusted with the task of curating the artwork and murals in the space, as well as spearheading the design and development of the wayfinding and brand package.